CEM：客户体验管理
“客户体验管理”（Customer Experience Management）常缩写为CEM，这一术语在商业领域中广为人知，用于指代企业为提升客户在产品或服务使用全过程中的感受所进行的系统性管理。采用缩写形式不仅便于快速书写和沟通，也提高了相关讨论与文档撰写的效率，因此成为企业运营和市场营销中的常用表达。
Customer Experience Management具体释义
Customer Experience Management的英文发音
例句
- Based on Customer Experience Management(CEM) Study of the E-Banking Marketing
- 基于客户体验管理(CEM)的电子银行营销推广研究
- Customer experience management is a process for managing customers ' total experience on product and company. This new kind of conception is related to a dynamic and systematic customer relationship management pattern which emphasizes the participation of customers.
- 顾客体验管理是战略性地管理顾客对产品或公司全面体验的过程，它是一种注重顾客参与的、动态的、系统性的顾客关系管理模式。
- Research on Theories and Methods of Customer Experience Management(CEM)
- 客户体验管理(CEM)的理论与方法研究
- It's not difficult to find the quintessence of modern marketing thought in Dell's mode : the customer experience management and the supply-chain management.
- 戴尔模式的背后凝聚了现代营销的精华：顾客体验管理与供应链管理。
- Finally, during the implementation of customer experience management, the establishment of experiential culture, the hiring and training of employees, the design of experiential products, and the construction of experiential marketing environment all should be paid attention.
- 在实施顾客体验管理过程中，企业需要关注体验式文化的建立、员工的招募和培训、体验式产品的设计、体验式营销环境的建立等多个环节。
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